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CERA - career and recruiting success

Information about MBA options and practices.

In Finding Your Way with an MBA, authors and career consultants Susan Cohn and Donald Hudson present proven tips drawn from over twenty years of counseling MBAs, and offer real-world insights from fifty MBA alumni -- "doers" -- who have "made it" in their careers. You'll find interview hints, networking advice, resource lists, and trade secrets on leveraging your MBA to find your ideal match.


The four steps to discovering your optimal career path.

Secrets of self-marketing.

Tips on finding "hidden markets" for your talents.

Powerful strategies on how to develop of a "commercial" for yourself.

The "dos and dont's" of networking.

About the Authors:
Susan Cohn had twenty years' experience in career counseling, spending the last ten years guiding MBA students and graduates at the Stern Graduate School of Business at New York University. She is the author of Green at Work and coauthor (with Donald Hudson) of the Career Press Focus sections in Principles in Marketing, Fourth Edition.

Donald Hudson is a career consultant who spent seventeen years at Booz Allen & Hamilton, finishing as Partner in charge of staff training and development. He is the author of Professional Profile -- The Body of Expertise, Skills, and Attributes for Management Consultants.

Portable MBA: Finance & Accounting

Getting a formal MBA degree may take more time and money than you can sacrifice at this demanding juncture in your career. For busy executives who need to either acquaint themselves with or brush up on finance and accounting essentials, this book is the must-have tool for you!


  • Essential instruction on how to analyze business profitability.
  • Comprehensive examination of break-even analyses.
  • Discussion of taking a company public.
  • Detailed information on how to manage foreign currency exposure.
  • Important look into building a successful e-business.
  • Powerful commentary on how to prepare a budget.

Fast Forward MBA: Business

When those major business decisions loom and success hangs in the balance, you need reliable, authoritative information immediately -- not tomorrow, not next week, NOW! With The Fast Forward MBA in Business as your constant companion, you've got it!


  • Intense and engaging discussion of key concepts in business.
  • Hot tips on real-world applications.
  • Compact case studies and helpful tables.
  • Innovative ways to avoid pitfalls.
  • Detailed information on how to know when to lead and when to manage.
  • Candid advice on getting the most out of information technology.

MBA Part Time

Managing a career while attending business school can be a daunting task. Kaplan's M.B.A. Part-Time is written exclusively for the professional balancing the demands of home and work with the challenges of getting an M.B.A. This straightforward guide outlines the entire process -- from selecting the program that best meets your needs and goals to getting admitted and paying for it.


  • Jam-packed with tips from professionals who have tackled business school while maintaining a career.
  • Step-by-step guide to the entire admissions process.
  • Detailed information on financing your M.B.A.
  • Special advice on choosing the business school that's right for you.

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